Each day billions of people travel by road. In europe alone, motor vehicles count for 65% of all trips (domestic and inbound). And that doesn’t even take busses into account, which count for another 6%.
What Bring does then, is to connect all these people with those who want something shipped from one place to another. Because, why not use some of all those miles for something good, other than just commuting? Most cars, or even people traveling by public transport or bike, can easily accommodate a few letters or packages.
The idea is then, that items to be shipped are to be delivered at fuel stations, which function as natural delivery, transit and drop-off hubs. A computer will then calculate the best parcels based upon weight and final destination. These parcels can then be picked up by people who are interested in offering their services against a small fee.
As a kind of Uber for package and postage delivery.